Privacy Policy

Chain Academy is committed to protecting your privacy and personal data. This policy explains how we collect, use, process, and safeguard your information when you interact with our cryptocurrency education platform and our advertising partners.

Last updated: August 2025 • Effective Date: August 2025

Data Collection by Advertising Platforms

We work with trusted advertising platforms to provide relevant educational opportunities and measure the effectiveness of our cryptocurrency learning programs. Here's what data each platform collects:

Google Services Data Collection

Google Analytics Tracking

  • • Page views, session duration, bounce rates, and learning path progression
  • • Device information including browser type, screen resolution, and operating system
  • • Geographic location data (country, region, city level)
  • • Traffic sources and referral information for educational content discovery

Google Ads Integration

  • • Conversion data for course inquiries, newsletter signups, and resource downloads
  • • Remarketing audiences based on cryptocurrency education interests
  • • Interest categories and demographic insights for educational targeting

Cross-Device and Retention

  • • User ID tracking for consistent educational experience across devices
  • • Data retention period of 26 months for analytics data by default
  • • Advertising data follows Google's standard retention policies

Facebook/Meta Data Collection

Facebook Pixel Functionality

  • • Page views, button clicks, form submissions, and educational content interactions
  • • Time spent on learning materials and course comparison activities
  • • Educational event tracking including resource downloads and inquiry submissions

Custom Audience Creation

  • • Website visitor audiences based on blockchain education interests
  • • Lookalike audiences for reaching users with similar learning preferences
  • • Behavioral segmentation for cryptocurrency professional development goals

Cross-Platform Integration

  • • Device IDs and browser fingerprinting for cross-device educational tracking
  • • Integration with Facebook and Instagram advertising ecosystem
  • • Retention period of 180 days for remarketing data and custom audiences

Microsoft/Bing Data Collection

UET Tag Tracking

  • • Conversion tracking for educational goals and course interest signals
  • • User actions including learning material engagement and form completions
  • • Educational event measurement across cryptocurrency learning content

Remarketing and Segmentation

  • • Site visitor lists based on blockchain and cryptocurrency education interests
  • • Engagement metrics and professional development behavior patterns
  • • Search query data integration for relevant educational content targeting

Microsoft Ecosystem Integration

  • • Microsoft Account linking for educational and professional audience insights
  • • Demographic information integration from Microsoft services
  • • Maximum data retention period of 390 days for advertising purposes

How We Use Your Data

We process your personal data for specific purposes and only with appropriate legal basis. Our data usage practices are designed to enhance your learning experience while respecting your privacy rights.

Purposes of Data Processing

Educational Services

  • • Course delivery and learning path customization
  • • Educational content recommendations and personalization
  • • Learning progress tracking and achievement measurement
  • • Student support and educational guidance services

Marketing and Outreach

  • • Cryptocurrency education program promotion
  • • Targeted advertising for relevant learning opportunities
  • • Educational newsletter and course update communications
  • • Professional development content recommendations

Analytics and Improvement

  • • Website performance optimization and user experience enhancement
  • • Educational content effectiveness measurement
  • • Learning outcome analysis and curriculum improvement
  • • Platform security and fraud prevention measures

Compliance and Legal

  • • Legal obligation fulfillment and regulatory compliance
  • • Educational record keeping and certification requirements
  • • Tax and financial reporting for educational services
  • • Dispute resolution and legal proceeding support

Legal Basis for Data Processing

Consent: For marketing communications, advertising cookies, and optional educational personalization features
Legitimate Interest: For website analytics, security measures, fraud prevention, and educational content optimization
Contract Performance: For course delivery, student services, payment processing, and educational support provision
Legal Obligation: For tax reporting, educational record keeping, regulatory compliance, and legal proceeding requirements

Data Sharing with Third Parties

We share your data only with trusted partners who help us deliver educational services and improve learning experiences. All data sharing is governed by strict contractual agreements and privacy safeguards.

Data Recipients and Partners

Advertising Platforms

  • • Google (Analytics, Ads, Tag Manager)
  • • Meta/Facebook (Pixel, Conversions API)
  • • Microsoft (Bing Ads, Clarity)
  • • Programmatic advertising networks
  • • Conversion tracking services

Educational Service Providers

  • • Learning management systems
  • • Educational content delivery networks
  • • Student support platforms
  • • Course certification services
  • • Educational analytics providers

Technical Service Providers

  • • Web hosting and cloud services
  • • Payment processing systems
  • • Email service providers
  • • Customer support tools
  • • Security and backup services

Types of Data Shared

Learning and Behavioral Data: Course interests, educational content engagement, learning path progression, cryptocurrency topic preferences, and professional development goals
Conversion and Transaction Data: Course enrollments, educational resource downloads, newsletter subscriptions, inquiry form submissions, and learning milestone achievements
Technical and Device Information: Browser specifications, device type, operating system, screen resolution, IP address, and geographic location (country/region level)
Educational Interaction Metrics: Time spent on learning materials, course comparison activities, educational event participation, and platform usage patterns

International Data Transfers

EU-US Data Privacy Framework: Partners certified under the EU-US DPF provide adequate protection for European user data
Standard Contractual Clauses: All international transfers use European Commission approved SCCs for adequate data protection
Data Localization Compliance: We comply with regional data localization requirements where legally mandated

Your Rights and How to Exercise Them

You have comprehensive rights regarding your personal data. We provide multiple ways to exercise these rights and maintain control over your educational data and privacy preferences.

GDPR Rights (EU/UK Residents)

Right to Access: Request a copy of all personal data we hold about you, including educational records, learning preferences, and advertising profiles
Right to Rectification: Correct inaccurate or incomplete personal information, learning profiles, and educational preferences
Right to Erasure: Request deletion of your personal data, educational records, and advertising profiles (subject to legal retention requirements)
Right to Restrict Processing: Limit how we use your data while disputes are resolved or accuracy is verified
Right to Data Portability: Receive your educational data in machine-readable format for transfer to other learning platforms
Right to Object: Opt-out of marketing communications, profiling activities, and advertising targeting based on legitimate interests

CCPA/CPRA Rights (California Residents)

Right to Know: Learn what personal information is collected, how it's used, and with whom it's shared for educational and advertising purposes
Right to Delete: Request deletion of personal information collected from you, subject to educational record keeping and legal requirements
Right to Opt-Out: Prevent sale or sharing of personal information for advertising and educational marketing purposes
Right to Correct: Request correction of inaccurate personal information in educational records and learning profiles

Platform-Specific Privacy Controls

Google Ad Center

Control Google advertising personalization and data usage across all Google services
Facebook Privacy Center

Manage privacy settings and data controls across Meta's platform ecosystem
Microsoft Privacy Dashboard

Access comprehensive privacy controls for Microsoft services and advertising
Contact Form

Submit privacy requests and questions through our website contact form

Data Retention and Deletion

We retain your personal data only as long as necessary for educational services, legal compliance, and legitimate business purposes. Our retention policies balance data minimization with educational continuity.

Retention Periods by Data Type

Data Type Retention Period Legal Basis
Contact Form Data 3 years from last interaction Legitimate interest, potential student relationship
Google Analytics Data 26 months (default setting) Legitimate interest, website optimization
Advertising Platform Data Until consent withdrawn or 2 years inactive Consent, marketing purposes
Educational Records 7 years from course completion Legal obligation, certification requirements
Financial Records 5-7 years as required by law Legal obligation, tax compliance
Security Logs 90 days Legitimate interest, security monitoring

Deletion Procedures and Safeguards

Automatic Deletion: Systems automatically purge data after retention periods expire, with regular audits to ensure compliance
Manual Deletion Requests: User requests processed within 30 days, with confirmation when deletion is completed
Backup System Purging: Deleted data removed from backup systems within 30-90 days to ensure complete removal
Third-Party Coordination: Deletion requests forwarded to advertising partners and service providers to ensure comprehensive removal

Exceptions to Data Deletion

Legal Retention Requirements: Educational records, financial data, and compliance documentation retained as required by educational authorities and tax law
Fraud Prevention and Security: Data necessary for detecting fraudulent activity and maintaining platform security may be retained longer
Ongoing Legal Proceedings: Data relevant to disputes, investigations, or legal matters preserved until resolution
Anonymized Data: Aggregated, non-identifiable data may be retained indefinitely for research and educational improvement purposes